What the study found
The study proposes a strategic model for defining public policy communication within public relations research. It presents this as a comprehensive view of public policy communication.
Why the authors say this matters
The authors conclude that the study extends understanding of the dynamics of strategic public policy communication practices. They also say it helps bridge the gap between practice and public relations theories.
What the researchers tested
The researchers conducted semi-structured online interviews with 15 public policy communicators who work directly with policymakers. The study used these interviews to better understand public policy communication in the context of public relations research.
What worked and what didn't
The abstract says the study proposes a strategic model and frames it as a comprehensive view of public policy communication. It does not report comparative findings, failures, or rejected approaches in the available summary.
What to keep in mind
The available abstract does not provide detailed findings, limitations, or evidence beyond the interview-based approach and the proposed model. No further caveats are described in the summary.
Key points
- The study proposes a strategic model for defining public policy communication in public relations research.
- The researchers interviewed 15 public policy communicators in semi-structured online interviews.
- The authors say the study extends understanding of strategic public policy communication practices.
- The authors also say it helps bridge practice and public relations theories.
Disclosure
- Research title:
- Study defines public policy communication in public relations
- Publication date:
- 2026-03-29
- OpenAlex record:
- View
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